Horizon provided a detailed 3D CAD file and storyboard for this packaging-focused animation, making this project a clean execution from a well-planned creative direction. The goal was to create an elegant, loopable booth video for the Phoenix Convention Center that could clearly communicate the product’s packaging details without relying on audio.
Project Credits:
Company: Horizon
Agency: VIA Studio / Zimmer Design
Primary Software Utilized:
3D Studio Max, VRay, After Effects
Contributions:
CAD conversion, 3D Production, Animation, Rendering, Motion Graphics
Because the structure and messaging were already carefully mapped out, the production moved quickly and efficiently. The final result was a polished visual loop that felt sleek, informative, and perfectly suited for a trade show environment where clarity, motion, and repeat viewing matter.
