In-camera motion blur is a time intensive and therefore costly effect that usually isn't worth it unless you're working on an expensive production. Re:VisionFX Reel Smart Motion Blur or RSMB is a great way to cut out the time of rendering in-camera motion blur so you can just do it in post. There are a few important things to know to get it working properly.
If you have a heavy, or long AE project, rendering is likely a gigantic bottleneck for you... there is a better way.
The Visine bottle. It is a simple product example, but the plastic material it is made out of, known as HDPE, has proven to be one of the trickiest materials to reproduce realistically in CG. High-Density Polyethylene is used in a huge variety of products, so it should be no surprise that this has come up over and over in CG production... especially for those of us that do product visualizations regularly. I will explain what makes it difficult and cover the many solutions I have tried before finally landing one that looks spot on. Read more